The Itna Sannata Kyun Hai Bhai meme originates from the 1975 Indian film Sholay. In the movie, Rahim Chacha/Imam Saheb (the character played by A. K. Hangal) says this dialogue to Basanti (the character played by Hema Malini) and the other villagers unaware that they had gathered around the dead body of his son Ahmed. The popular use of Itna Sannata Kyun Hai Bhai meme is generally used to break the ice.